Zeenat Zita Dibkuu Yirenkyi, the CEO of Tec Konsult is the official Resource Person for Miss Ghana Foundation. She is in charge of coaching and training the Miss Ghana delegates.
According to her, the Miss Ghana brand is a national pride bigger than all other pageants in the country, plus the pageant keeps shaping lives every day and every patriotic Ghanaian should be proud of this brand and participate in its progress.
She affirms that she loves the brand and firmly supports and wears its badge of honor for the chairperson Miss Inna Patty, the team, delegates and country at large. The brand can never be intimidated; it’s run by a woman of purpose who has great focus with an army of supporters like herself who is poised to run the brand to its destination.
About the favorite thing she prefers about the brand – the empathy the brand has towards “losers” whom they prefer to call the “uncrowned”, because to them everyone is a winner.
Their doors are still open to participants who are not selected but still want to volunteer at the foundation. They also encourage participates who want to correct their errors and re-audition next year to do so. They are there to help participants with their dream projects even when they aren’t crowned queen. “These are some of the positive things you don’t hear every day in the news”, according to Zeenat.
“The kind of training these ladies go through is unbelievable. I bet most people don’t even know they write a test as part of their coaching sessions. When the Chairperson says beauty with brains, it’s not just waste of words, it’s tested and proven.” She added.
She concluded by saying the Miss Ghana brand was the household name, it is currently the household name and will always be the household name.